AI store builder for
high-converting
Shopify stores

SiteMuse is the AI store builder for high-converting Shopify jewelry shops. Pick a style, cast your models, and publish a stocked, styled storefront — built to sell.

No template lottery
Copy & images included
Built to convert
Install Sitemuse for free
Process flow for creating a custom online store with AI, showing a luxury jewelry website on desktop and mobile.

From style to live store,
in minutes

01 · CHOOSE
Choose
a style
Five canonical looks, from Dark Opulence to Pristine Minimalism. Pick the one that fits — it carries a full palette, type system, and voice.
02 · GENERATE
Cast
your model
Choose who wears the pieces — one primary face plus up to two alternates — from a diverse studio cast. They become the face of the shoot.
03 · EDIT
Edit live
by conversation
“Make the hero quieter.” “A serif logo, please.” The agent edits sections, refines copy, swaps imagery, in place.
‍
04 · PUBLISH
Publish
in one click
We push the theme directly to your Shopify store. You own every line. Iterate forever; export anytime.
‍

Five store aesthetics,
pick yours, we do the rest

Start from one of five ready-made styles — each a complete look with its own palette, type, and voice. Choose the one that feels like you; the agent shapes it around your brand from there.

Woman wearing layered gold necklaces and a black blazer against a dark background with text about new gold collection.
01 · DARK OPULENCE · LUXURY & FINE JEWELRY

Obsidian luxury, gilded edges.

Deep black, champagne-gold accents, sharp edges and chiaroscuro light. A late-night gallery for high-end and fine jewelry.
PALETTE
Woman wearing large gold chain earrings and a black blazer against a beige background.
02 · PRISTINE MINIMALISM · CONTEMPORARY

A gallery, near silence.

White-gallery space, ultra-light weights, wide tracking and airy grids. It steps back and lets the product speak.
PALETTE
Woman wearing large gold chain earrings and a black blazer against a beige background.
03 • ROMANTIC EDITORIAL · BRIDAL & HEIRLOOM

Ivory romance, heirloom warmth.

Warm ivory, serif display, a soft magazine-spread feel. Poetic copy and natural light for elegant, story-driven stores.
PALETTE
Woman wearing handmade silver jewelry including earrings, necklace, rings, and bracelets in warm light.
04 • WARM ARTISANAL · HANDMADE & INDIE

Linen warmth, studio humility.

Linen-warm tones, rounded pills and a hand-made voice. Grounded, story-driven copy about makers and materials for indie studios.
PALETTE
Woman with pearl necklace and beige blazer poses against a dark pink background with bold text overlay.
05 • BOLD FASHION · STATEMENT & GEN-Z

Drop culture, zero radius.

Black background, oversized type, zero radii and high-saturation signal color. Runway energy and assertive voice for trend accessories.
PALETTE

Choose your models,
your store, your faces

A studio cast of 60 models, ready to wear your jewelry. Pick one primary face plus up to two alternates — and every product shot, lookbook, and hero is composed around your choices. The shoot looks shot, not stocked.

Woman with brown eyes and freckles wears a large yellow gemstone ring and layered diamond necklace.Woman wearing bold gold jewelry including earrings, rings, bracelets, and a black blazer.Smiling woman wearing diamond rings, bracelet, and long diamond earrings with white sleeveless top.Close-up of a woman with wet hair wearing large textured gold earrings, rings, and a cuff bracelet.Woman with curly hair wearing layered silver necklaces, rings, bracelets, and long earrings in front of rocks.Close-up portrait of a woman with green eyes, light freckles, pink eyeshadow, and gold earrings in a white shirt.Close-up of a woman with blue eyes wearing gold and silver rings, a blue patterned top, and turquoise earrings.Woman with light skin and tied back hair wearing pearl necklace and gold earrings in satin dress.

Free until
you publish

Build and preview your store for free. Pay $59 only when you're ready to go live.

TRY

$0

Build, preview, and refine your store at no cost. See exactly what would go live — before you decide.
1 store generated free
Full live preview on every page
Images & copy generated for your store
No card required
Generate free
PUBLISH

$59

When the store feels right, $59 pushes it live to Shopify and unlocks credits to keep refining after launch.
Pushes your store live on Shopify
Editing credits to refine post-launch
Real Liquid theme, yours to keep
Republish later — free
Publish site

FAQ

Do I need to write a brief or describe my brand?
No - this is totally optional. You make two choices: a style and a cast of models. That's the entire input. SiteMuse composes everything else: products, imagery, copy, and pages.
Do I really get a real Shopify theme, or a hosted clone?
A real Shopify theme. SiteMuse outputs standard Liquid, settings JSON, and section schemas — the same files a senior Shopify developer would hand you. We push them to your store via Shopify's official API. You can edit them in the Shopify theme editor, download the ZIP, or hand them to another developer at any time.
How is this different from a regular Shopify theme store?
Theme stores sell templates — a few hundred customers running the same layout, the same hero, the same dropdown. SiteMuse composes a theme that does not exist yet, sized to your brief. The output is closer to a bespoke design than to a download.
What exactly gets published to my Shopify store?
Everything — a complete theme in real Shopify Liquid, plus products, collections, imagery, and every page, wired together. One click and the store is live and ready to sell.
Do I need design or coding skills?
None. There's no canvas to design and no code to write. If you can pick the look you like, you can publish a finished store.

Pick a style. Pick your models.
Publish.

No brief to write, nothing to design. Pick a style, pick your models, and publish — your jewelry storefront arrives on Shopify with products, imagery, and every page already in place. Ready the moment you hit publish.

Install Sitemuse for free